Picts

About me: Born in 1969 in Helsingborg and live in Stockholm. I hold a PhD in international marketing from Åbo Akademi University, a BA in Social Anthropology from Lund University, and a teaching diploma from Stockholm University. With over 30 years of professional experience in education, business intelligence, and strategic communication, including a previous role as a partner at a PR and communications agency in Stockholm, I bring extensive consulting and advisory expertise. In addition to my research at the School of Business and Economics at Åbo Akademi University, I work as a senior marketing and communications consultant, specialising in place branding and technology communication across the Nordic region. My clients include local companies, public institutions, and global tech brands.